Senior Crypto Content Strategist

4 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China Crypto Full time
Job Description

As a Senior Crypto Content Strategist at Crypto, you will be responsible for creating innovative and compelling content that drives engagement and conversions. This role requires 6+ years of fin-tech / blockchain content writing experience, with a strong portfolio showcasing work in the crypto industry, product descriptions, CRM content, and advertising campaigns.

Key Responsibilities:
  • Create personalized, segmented messaging for different customer groups to boost engagement and conversions.
  • Write content in various formats, including push notifications, emails, blogs, and other short-form and long-form digital channels.
  • Tell stories through compelling, customer-centric copy that builds emotional connections and drives desired actions.

Requirements:
  • Exceptional ability to craft impactful writing.
  • In-depth understanding of the crypto landscape, including knowledge of cryptocurrencies, blockchain technology, industry trends, and the target audience's interests and preferences.
  • Experience working closely with cross-functional teams, such as designers, product managers, and CRM specialists, to develop and execute effective campaigns.
  • Understanding of data-driven decision-making and the ability to analyze campaign performance to optimize copy and messaging.

What We Offer:
  • A salary range of $120,000 - $180,000 per year, depending on experience.
  • The flexibility of remote work, allowing you to collaborate effectively from anywhere.
  • A fast-paced environment with opportunities for growth and development.


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