Chief Loyalty Officer | CRM Visionary
7 days ago
We are seeking a seasoned professional to spearhead our loyalty program as the Chief Loyalty Officer. This role requires a visionary leader who can develop and execute comprehensive CRM strategies, driving customer engagement, retention, and loyalty.
The ideal candidate will have at least 10-12 years of experience in a leadership position within CRM, customer experience, or marketing, with a proven track record of managing teams and delivering results.
In this role, you will oversee the design, implementation, and optimization of CRM campaigns, leveraging customer data and insights to deliver personalized and targeted communications.
You will also lead a team of 10-12 professionals, guiding them in their roles and responsibilities, and providing coaching and development opportunities to drive high performance and achieve departmental goals.
Responsibilities- Crafting a Winning CRM Strategy: Develop and execute a comprehensive CRM program that enhances customer engagement, retention, and loyalty, aligned with business objectives.
- Team Leadership: Lead and manage a team of CRM professionals, providing guidance, coaching, and development opportunities to drive high performance and achieve departmental goals.
- Campaign Optimization: Oversee the design, implementation, and optimization of CRM campaigns and initiatives, leveraging customer data and insights to deliver personalized and targeted communications.
- Data-Driven Decision Making: Utilize business intelligence tools and analytics to analyze customer behavior, identify trends, and drive data-driven decision-making to optimize CRM efforts.
- Leadership Experience: Minimum 10-12 years of experience in a leadership position within CRM, customer experience, or marketing, with a proven track record of managing teams and delivering results.
- CRM Expertise: In-depth knowledge of CRM principles, strategies, and best practices, with a strong understanding of customer lifecycle management and segmentation.
- Analytical Skills: Strong analytical and problem-solving skills, with the ability to interpret data, identify trends, and translate insights into actionable strategies.
We offer an estimated annual salary range of $120,000 - $180,000, commensurate with experience, plus benefits and bonuses.
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