Digital Marketing Specialist

2 weeks ago


kwun tong, Hong Kong SAR China JPC Corporation Full time

About JPC Corporation

JPC Corporation is a leading Asian mobile games developer, marketer & operator with a strong presence in the Asia Pacific region. We are committed to fostering user growth and meeting business KPIs through innovative digital marketing strategies.

The Job: Digital Marketing Executive

  • Report to Senior Marketing Manager
  • Collaborate closely with internal stakeholders, headquarters, and agencies to drive user growth and meet business objectives.
  • Execute creative strategies to enhance ROI efficiency across global markets through various marketing channels.

Responsibilities:

  • Optimize media buying for user acquisition (UA) and re-marketing campaigns.
  • Monitor and control marketing campaign timelines to ensure quality and smooth delivery.
  • Initiate marketing automation strategies and execute omnichannel campaigns.

Requirements:

  • Bachelor's Degree in Business, Marketing, Advertising, eCommerce, or related fields.
  • Fresh graduates or 1-2 years of experience in Digital Marketing, preferably in gaming, tech, or startups.
  • Proficient in mar-tech, digital marketing platforms, social media management, automation tools, ASO, SEO, data tracking, and Google Analytics.

Benefits:

  • 5 days work
  • 1.5 hour lunch break
  • Annual leave: 14-20 days
  • Birthday leave
  • Medical and life insurance


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