Marketing Director for Global Tobacco Products

1 day ago


Hong Kong, Central and Western District, Hong Kong SAR China King Deux Search & Consulting Full time

Overview

King Deux Search & Consulting is a specialized executive search firm that offers bespoke talent solutions for financial services and commerce. Our commitment extends beyond finding the right opportunity for our candidates, aiming to leave a lasting legacy in the hiring process.

We encourage you to explore exceptional clients we represent on our website. Stay informed about industry news and schedule your career consultation at kingdeux.com.

About the Role

A leading global manufacturer with a rich heritage in tobacco seeks a Marketing Manager. This position focuses on maximizing brand potential through innovative marketing strategies, adhering to legal guidelines. The ideal candidate will develop effective concepts that translate brand values into actionable strategies for both offline and online channels, ensuring strong brand loyalty and consumer engagement.

Key Responsibilities

  • Strategic Planning
  • Contribute to the strategic planning process for the APAC GTR region and develop comprehensive annual marketing strategies for domestic markets and GTR key accounts, ensuring compliance with tobacco regulations and alignment with company goals.
  • Market Research and Analysis
  • Act as a marketing consultant for stakeholders, identifying market opportunities, crafting strategies to achieve overall business objectives, and collaborating with the HQ Marketing team to drive growth and brand presence.
  • Brand Education
  • Focus on brand education initiatives for retailers and consumers to enhance product understanding and loyalty, while conducting relevant research studies to gather insights on consumer and trade trends.
  • Performance Evaluation
  • Monitor and evaluate the performance of marketing initiatives to ensure effectiveness and alignment with strategic goals.
  • Event Management
  • Organize key consumer tasting events for premium long-filler cigars in collaboration with Country Managers across the Asia Pacific and GTR.
  • Daily Operations
  • Oversee daily marketing operations targeting consumers, retailers, operators, and distributors, while increasing brand trial and awareness through effective visibility at points of sale, promotions, and activations in off-trade channels.
  • Budget Management
  • Manage the marketing budget and KPIs to track success and optimize strategies.

Qualifications

  • Educational Background
  • Bachelor's degree in Business Administration with a focus on Marketing and Sales, or equivalent.
  • Professional Experience
  • Minimum of 5-7 years in marketing or trade marketing, focusing on brand and product management within the FMCG sector, particularly in food, beverage (wine & spirits), or tobacco industries. Candidates from agencies are also welcome.
  • Skills and Qualities
  • Hands-on experience in trade marketing (B2B / B2B2C), product management, and brand management. Digital marketing experience is a significant advantage.
  • Leadership and Communication
  • Proven ability to manage multiple brands effectively and drive their growth. Strong communication abilities (spoken and written English & Cantonese) with experience in managing internal and external stakeholders.


  • Hong Kong, Central and Western District, Hong Kong SAR China The British American Tobacco Group Full time

    Global Graduate Marketing OpportunitiesWe are a leading consumer goods business with a presence in 150+ markets, driven by our global portfolio of brands and a successful strategy. Our purpose is to create a better tomorrow by building a smokeless world.We aim to migrate adult smokers who don't quit from cigarettes to smokeless alternatives and become a...


  • Hong Kong, Central and Western District, Hong Kong SAR China CICC Full time

    Job OverviewCICC seeks an experienced Wealth Management-Affluent Wealth Director to lead our team in client development and maintenance, focusing on bringing in new AUM/revenue to the firm. This role is ideal for a seasoned professional with a strong background in wealth management, excellent communication skills, and a deep understanding of global market...


  • Hong Kong, Central and Western District, Hong Kong SAR China King Deux Search & Consulting Full time

    Job SummaryWe are seeking an experienced Senior Trade Marketing Manager to lead our APAC team in developing and executing innovative trade marketing strategies. The ideal candidate will have a strong background in brand management, product development, and digital marketing.About the RoleThe Senior Trade Marketing Manager will be responsible for:Strategic...


  • Hong Kong, Central and Western District, Hong Kong SAR China Global Executive Consultants Ltd. Full time

    Global Executive Consultants Ltd.We are seeking an experienced ECM Director to join our team in Hong Kong. The ideal candidate will have a strong background in equity capital markets and be able to manage equity deals, assist in the marketing and execution of ECM projects, and develop professional investor relationships.Key ResponsibilitiesReport to the Head...


  • Hong Kong, Central and Western District, Hong Kong SAR China SGS Société Générale de Surveillance SA Full time

    Job DescriptionSociete Generale is seeking a talented Global Markets Marketing Trainee to join our team in Hong Kong. As a key member of the Global Markets Marketing team, you will play a vital role in supporting and partnering with the Asian salesforce by creating product marketing materials, providing market intelligence, and organizing client events.This...


  • Hong Kong, Central and Western District, Hong Kong SAR China Chef Works, Inc. Full time

    Job OverviewChef Works, Inc. is seeking a highly skilled Strategic Product Development Director to lead the product development process and drive strategic initiatives in line with the company's vision.This role will oversee cross-functional teams, including Product Development, Pattern Making, and Sample Sewing, while fostering collaboration with...


  • Hong Kong, Central and Western District, Hong Kong SAR China Fynder Talent Full time

    Job Title: Digital Marketing DirectorAbout the Role:This is an exciting opportunity to work in the Web3 Creator economy space. You will be working closely with the CPO and an experienced team from FAANG who have built Unicorn companies to deliver on Product strategy that requires you to oversee the execution of the consumer-facing platform.About the...


  • Hong Kong, Central and Western District, Hong Kong SAR China Citi Full time

    About CitiCiti, a leading global bank, has been connecting millions of people across hundreds of cities and countries every day for over 200 years. Our unparalleled global network enables us to provide a broad range of financial services and products to our clients, helping them meet their biggest opportunities and face the world's toughest challenges.Our...


  • Hong Kong, Central and Western District, Hong Kong SAR China Global Executive Consultants Ltd. Full time

    Global Executive Consultants Ltd. is seeking an experienced Risk Management Expert for Global Markets. As a key member of our team, you will play a crucial role in supporting the development of risk management systems and monitoring market risks globally.About the RoleWe are looking for a highly skilled individual with extensive experience in risk...


  • Hong Kong, Central and Western District, Hong Kong SAR China Classy Wheeler Limited Full time

    Job DescriptionAt Classy Wheeler Limited, we are seeking a highly skilled Data Services Marketing Director to lead our product marketing efforts in the fixed network area and premium services for commercial customers and Government.The ideal candidate will have experience in market analysis, identifying customer needs, preparing implementation plans for new...


  • Hong Kong, Central and Western District, Hong Kong SAR China Classy Wheeler Limited Full time

    We are seeking a highly skilled and experienced Senior Product Development Director to join our team at Classy Wheeler Limited.The ideal candidate will have a strong understanding of the IT services industry, including managed services, cloud computing, and network security.The salary for this position is approximately $120,000 - $180,000 per annum,...


  • Hong Kong, Central and Western District, Hong Kong SAR China Publicis Groupe Full time

    Company Overview">We are a global leader in the marketing industry, with a strong presence in Greater China.We have a diverse range of disciplines, including advertising, digital, CRM, shopper marketing, PR/events, and social media.">Job Description">Responsibilities">Reporting to Senior Directors, overseeing projects of key clients on a day-to-day...


  • Hong Kong, Central and Western District, Hong Kong SAR China Global Executive Consultants Ltd. Full time

    Job Title: Strategic Investment Banking Director for Hong Kong MarketsAbout Us:


  • Hong Kong, Central and Western District, Hong Kong SAR China DBS Bank (Hong Kong) Limited Full time

    Job SummaryWe are seeking a Senior Sales Director to lead our Global Securities Solutions team in Hong Kong. The successful candidate will be responsible for driving sales and marketing efforts for our securities services, including custody and fund administration.


  • Hong Kong, Central and Western District, Hong Kong SAR China Prenetics Full time

    Prenetics, a leading health sciences company, is dedicated to advancing consumer and clinical health. The company's consumer initiative is led by IM8, a new health and wellness brand, and Europa, one of the top sports distribution companies in the USA. The clinical division is led by Insighta, a $200 million joint venture with renowned scientist Prof. Dennis...


  • Hong Kong, Central and Western District, Hong Kong SAR China Classy Wheeler Limited Full time

    About Classy Wheeler LimitedWe are a well-established IoT products manufacturing and R&D company with a strong focus on innovation and quality.Job SummaryWe are seeking an experienced Product Development Director to lead our product development teams in defining product specifications, managing product life cycles, and ensuring timely delivery of...


  • Hong Kong, Central and Western District, Hong Kong SAR China Council of International Chambers of Commerce (CICC) Full time

    The Council of International Chambers of Commerce (CICC) is a leading global platform that fosters international business opportunities and connections between professionals, businesses, and trade organizations worldwide.Company OverviewThe CICC serves as a facilitator for global economic development, investment promotion, and international trade through our...


  • Hong Kong, Central and Western District, Hong Kong SAR China Classy Wheeler Limited Full time

    Job Title: Senior Product Development DirectorClassy Wheeler Limited seeks an experienced Senior Product Development Director to lead its product development team in Shenzhen. As a key member of the management team, you will be responsible for driving innovation and delivering new products to market.About Us:Classy Wheeler Limited is a leading manufacturer...


  • Hong Kong, Central and Western District, Hong Kong SAR China Classy Wheeler Limited Full time

    Job OverviewWe are seeking a highly skilled Product Development Director to lead our Commercial IT & Telecom product development efforts.Salary InformationThe estimated annual salary for this role is around $120,000-$180,000, depending on experience and qualifications.Job ResponsibilitiesDevelop and manage end-to-end service delivery platforms, processes,...


  • Hong Kong, Central and Western District, Hong Kong SAR China Broadridge Trading & Connectivity Solutions Full time

    Broadridge Trading & Connectivity Solutions is seeking an experienced professional to fill the role of APAC Director of Global Growth Solutions. This position will play a critical part in supporting the company's rapid growth in the Asia Pacific region.About the RoleThe successful candidate will be responsible for analyzing, designing, and delivering...