Assistant Manager, CRM and Digital Transformation

2 days ago


Hong Kong, Central and Western District, Hong Kong SAR China West Kowloon Cultural District Authority Full time
Key Responsibilities
As a Digital Marketing Solutions Manager at West Kowloon Cultural District Authority, your key responsibilities will include:

  • Developing and implementing effective digital marketing strategies to drive business growth.
  • Collaborating with cross-functional teams to identify opportunities for digital transformation and implement initiatives to achieve business goals.
  • Managing the full cycle of application development and implementation projects from requirement collection, design, coding, and testing to deployment.
  • Analyzing data to inform digital marketing decisions and optimize campaign performance.

Requirements
To succeed in this role, you will need:

  • A recognised university degree in Computer Science, Information Systems, or equivalent.
  • At least 5 years of experience in IT with at least 3 years in CRM or customer loyalty system in project management or business analyst role, preferably in a sizable organisation.
  • Prior experience in both functional and technical perspectives of Microsoft Dynamics/Salesforce CRM/Customer Data Platforms (CDP)/Marketing Automation.


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