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Retail Marketing Specialist
2 weeks ago
Gaw Capital Asset Management (HK) Limited seeks a Marketing Manager/Senior Marketing Manager to spearhead the development of our local neighbourhood shopping centres into vibrant community hubs. This role will focus on creating and executing innovative marketing initiatives and branding campaigns to drive growth and engagement.
Job Description- Event Planning and Execution: Conceptualize, plan, and deliver marketing events and promotions that resonate with our target audience.
- Market Analysis and Strategy: Conduct market research and develop strategic plans to boost sales and traffic across our shopping centres.
- Vendor Management: Identify, assess, and partner with creative marketing agencies to bring our vision to life.
- Brand Awareness and Engagement: Measure and enhance the impact of our marketing efforts to foster a strong brand presence.
- Budgeting and Performance Tracking: Develop and manage budgets, ensuring optimal resource allocation and team performance.
- Degree in Marketing or related field.
- At least 7+ years of experience in mall marketing, social media, advertising, brand management, or event management.
- A proven track record in event marketing, CRM, brand building, and vendor management.
- Experience in retail and shopping centre marketing.
