Head of Consumer Engagement

7 days ago


Hong Kong, Central and Western District, Hong Kong SAR China TransUnion LLC Full time

What We Offer:

At TransUnion, we are dedicated to fostering an environment where our associates take charge of their professional growth while receiving support along the way. We encourage everyone to pursue their interests and take ownership of their career paths. With the backing of colleagues and mentors, our associates are equipped with the necessary tools to achieve their aspirations. Regardless of job titles, our associates have the opportunity to learn continuously and exhibit leadership every day.

This role is responsible for overseeing and coordinating the overall management of TransUnion Consumer Interactive (TUCI) operations for the HK region. It functions within a strategic framework established by the International Consumer Interactive Executive Management Team.

The position entails complete accountability for profitability and results as reflected in the P&L statement. The individual will be responsible for establishing and evaluating goals related to operational efficiency, sales, profitability, new business acquisition, consumer experience, and other performance metrics.

Key Qualifications:

A Bachelor's degree in Business is required; a Master's degree in Marketing or a related field is preferred, along with over 10 years of proven management experience. Strong business and technical insight, with the ability to translate broader business needs into specific goals for the discipline. Proven ability to manage multiple projects simultaneously under tight deadlines, with a keen attention to detail and a strong work ethic. A solid background in e-commerce and a track record of delivering positive consumer experiences is essential. A conceptual thinker and team player with excellent communication skills for engaging with clients and colleagues. Exceptional organizational, communication, and interpersonal skills. Proven ability to influence others effectively to achieve results, understanding the impact of relationships at all levels. Comfortable with initiating and managing change. Ability to handle the stress of balancing various perspectives from front-line associates, customers, and upper management while maintaining clarity of thought. Builds alliances and establishes communication channels with staff, other work units, management, external partners, and customers.

Your Impact:

This role will lead the Consumer Interactive Business, managing strong relationships with key clients and expanding the end consumer business. The individual will provide leadership to the team and assist in setting sales objectives, revenue targets, and performance metrics for the team. The incumbent will be accountable for the overall performance of the team and its alignment with the three-year business strategy.

Business Development - Provide robust leadership and direction to the HK CI business, with overall responsibility for driving revenue growth and profitability through both direct and indirect lines of business. General Management - Own both near and long-term strategic growth. Manage budget/channel P&L, making informed trade-offs to promote sustainable growth; direct the development and maintenance of long-range operational forecasts regarding volume, market share, financial requirements, human resource needs, and organizational plans. Thought Leadership - Focus on strengthening stakeholder engagement to enhance brand awareness for the end consumer. Collaborate with the PR team to drive consumer narratives. Serve as a business expert with extensive industry knowledge, maintaining awareness of market conditions, competitive activities, and regulatory matters. Direct, develop, and guide a cross-functional team to successfully execute tactical activities, plans, and strategies aligned with the overall company objectives. Champion the strategic direction for Consumer Interactive, translating this into actionable programs to drive growth, including marketing, product development, and sales strategies. Prepare long-range operational forecasts regarding volume, market share, financial requirements, and human resource needs, monitoring the projected effects on business unit investment, revenues, and profitability. Understand web analytics and assess performance through ROI metrics. Manage departmental budgets, developing scopes, budgets, and cost forecasts for assigned areas, and advising clients on budget commitments and availability. Formulate the overall direction for customer acquisition and retention, including strategies to increase revenue, database segmentation, and creative strategy and reporting. Promote teamwork within and across work units, establishing mutual goals and measures for joint processes and customer management. Maintain professionalism and stay informed of new developments through engagement with educational institutions, professional organizations, publications, partners, and customers. Perform other related duties as assigned.

We are committed to being a workplace where diversity is not only present but embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity, or any other characteristic protected by law.

This is a hybrid position involving regular performance of job responsibilities both virtually and in-person at an assigned TU office location for a minimum of two days a week.

TransUnion's Internal Job Title:

Senior Director, Strategic Planning

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