Strategic Communications Director
4 weeks ago
About Classy Wheeler Limited
Classy Wheeler Limited, a prominent Hong Kong and China listed food company with a strong presence in 12 countries, is seeking a seasoned Sr. Public Relations Manager (Mandarin Speaker) to join their expanding team.
The Role
- To develop and implement effective public relations strategies that enhance the company's reputation and build strong relationships with external audiences.
- Cultivate positive media coverage through proactive media outreach, press releases, and swift responses to inquiries and requests.
- Develop and execute comprehensive marketing and promotional plans to support business objectives.
- Maintain clear and consistent communication across various functions and stakeholders.
- Create engaging content on complex issues to effectively convey the company's message.
- Build and maintain strong relationships with PR agencies, media outlets, and production houses.
- Provide exceptional customer service and handle special media inquiries.
- Recommend and implement initiatives to improve the public's perception of the company.
Requirements
- University graduate in Journalism, Marketing, or Communications.
- No less than 8 years of experience in PR agency or in-house roles.
- Excellent written and verbal communication skills.
- Strong organizational skills, attention to detail, and ability to manage multiple projects with changing priorities.
- Able to work effectively in a fast-paced environment and adapt to new challenges.
- Proven track record in developing and executing corporate PR campaigns and crisis/issue management.
- Expertise in creating and implementing media outreach and response strategies for offline and online media.
- Proficient in managing PR materials, tools, measurement, and social media platforms.
Compensation
We offer a competitive salary range of $$120,000 - $180,000 per annum, commensurate with experience and qualifications, as well as opportunities for growth and professional development in a dynamic and forward-thinking organization.
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