Senior Manager, Marketing

Senior Manager, Marketing & Brand Management Founded in 1986, Pricerite Group is dedicated to becoming the go-to destination and a total home solution specialist for a comprehensive range of home goods and furniture renowned for their quality, functionality, safety, and durability. We address the specific needs of urban homes with a distinguished focus on space management, all without sacrificing style and affordability. Our brands include Pricerite Home, TMF, Pricerite Food, and Pricerite Pet. As a pioneer in developing “New Retail” in Hong Kong, Pricerite upholds the “People-oriented” principle and leads through innovation in product mix, merchandising, store layout, and market strategy. As a celebrated Hong Kong brand, Pricerite has received numerous accolades, including the Hong Kong Top Brand 10 Year Achievement Award and the Premier Service Brand from the Hong Kong Brand Development Council, the Consumer Product Design Award from the Hong Kong Awards for Industries, and various awards for marketing excellence and e-commerce from organisations such as the Hong Kong Retail Management Association. Job Responsibilities Lead and oversee the marketing team to maximise all marketing opportunities, including driving the new plan initiatives. Manage brand portfolio and ensure compliance with brand and marketing activities. Develop marketing strategy, brand strategies, programmes and promotions to meet business needs. Partner with marketing consultants to lead new branding development activities (e.g. TVC) to drive market excitement and business growth. Explore new business opportunities, drive partnership collaboration (both external & internal partners) to expand brand portfolio and capture new consumer base. Ensure an excellent execution in strategic planning & implementation, not limited to brand management, marketing, graphic management and CRM management. Work closely with internal and external parties in the production of advertising, promotions and public relations materials to ensure effective in-store execution and customer communication. Handle ad‑hoc projects assigned by senior management. Job Requirements Degree holder in Marketing, Business Management, or related discipline. Minimum 10 years of experience in marketing communications, brand strategy/management field, of which 6 years at managerial level. Experience working in retail industry or marketing agencies is highly preferable. Strong business sense with strategic thinking and analytical mind, creative and able to work under pressure. Outstanding leadership skills and at the same time being a great team player with the ability to foster collaboration, inspire creativity, establish a vision and motivate team to achieve strategic business goals. Good ability to multi‑task and work under pressure in a very dynamic and fast‑paced environment. Strong project management with strategic & analytical mindset and problem‑solving skills. Proficiency in spoken and written English and Chinese (including Putonghua). Travel to SZ office is required. We offer an attractive package commensurate with your qualifications and experience. Please apply with full resume, present and expected salary, quoting the ref. no. to the Human Resources Department, Pricerite Home Limited, 28/F Manhattan Place, 23 Wang Tai Road, Kowloon Bay, Kowloon, HK; or press "APPLY NOW". All information provided by applicants will be treated in strict confidentiality and used for recruitment purpose only. We will retain your application for a maximum period of 6 months and may refer it to other vacancies within the Group. #J-18808-Ljbffr