(Senior) Digital Marketing Manager, Retail Banking
4 days ago
(Senior) Digital Marketing Manager, Retail Banking (Transfers & Payments) 2 days ago Be among the first 25 applicants Develop and execute user growth and engagement strategies for fund transfers, Overseas Remittance, and currency exchange services. Collaborate with cross-functional teams to enhance user experience and drive product adoption across key customer segments. Monitor and analyze user behavior and feedback to optimize operational processes and improve service delivery. Support the design and implementation of user education initiatives and promotional campaigns to increase transaction volume and user satisfaction. Responsibilities Manage end-to-end user operations for fund transfers, payments, and currency exchange, including onboarding, transaction support, and issue resolution. Create and update user communication materials (e.g., in-app messages, emails, social media content) to engage customers on product features and updates. Collaborate with Product, Technology, and Marketing teams to design, test, and launch user-centric initiatives that enhance service usability and adoption. Track, analyze, and report on key performance metrics (e.g., user activity, conversion rates, transaction volume) to identify opportunities for improvement. Develop and maintain operational guidelines and documentation to ensure efficient and compliant user support processes. Gather and synthesize user feedback to drive continuous improvement in service design and functionality. Skills and Qualifications Bachelor’s degree in Business, Finance, Marketing, or a related field. Excellent written and verbal communication skills in English and Cantonese; proficiency in Mandarin is a plus. Prior experience in user operations, customer experience, or product operations within banking, fintech, or financial services is highly preferred. Self‑motivated, collaborative, and result‑oriented, with the ability to thrive in a fast‑paced environment. Strong project management and analytical skills, with experience using data to drive decision‑making. Familiarity with CRM tools, marketing automation platforms, or user analytics software is an advantage. Knowledge of online payment systems, cross‑border transfers, or digital currency exchange processes is a plus. Mandatory Reference Checking Scheme Mandatory Reference Checking Scheme (MRC Scheme) may be applicable for certain relevant positions. It is a standardised reference‑checking arrangement that is designed to support the integrity of "authorized institutions" regulated by the Hong Kong Monetary Authority (HKMA). Pursuant to the MRC scheme, our Bank will conduct a mandatory reference check by requesting information from each relevant former and current employer of applicants. For more details about the MRC Scheme, please visit the website of the Hong Kong Association of Banks: Applicants who are not invited for an interview within the 8 weeks after submission of application may assume their applications unsuccessful. We may review applications received for suitability for other posts within the Company. All personal data provided will be treated in strict confidence and used strictly for recruitment‑related purposes only. We shall retain the personal data of unsuccessful applicants for a period of 24 months upon receipt of such application. #J-18808-Ljbffr
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Digital Marketing Manager, Retail Banking
4 days ago
Hong Kong Island, Hong Kong SAR China ZA Full timeDigital Marketing Manager, Retail Banking Responsibilities: Design, plan and execute digital marketing campaigns Explore new market opportunities and use of advertising technology Create, Edit and copywrite for marketing projects on Social Media, such as Facebook, Instagram and Blogs Assist in special projects and other ad-hoc matters when required Campaign...
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Digital Marketing Manager, Retail Banking
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hong kong, Hong Kong SAR China ZA Full timeDigital Marketing Manager, Retail Banking Responsibilities: Design, plan and execute digital marketing campaigns Explore new market opportunities and use of advertising technology Create, edit and copywrite for marketing projects on Social Media, such as Facebook, Instagram and Blogs Assist in special projects and other ad-hoc matters when required Campaign...
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Hong Kong Island, Hong Kong SAR China ZA Bank Limited Full time(Senior) Digital Marketing Manager, Retail Banking (Transfers & Payments) Add expected salary to your profile for insights Develop and execute user growth and engagement strategies for fund transfers, Overseas Remittance, and currency exchange services. Collaborate with cross-functional teams to enhance user experience and drive product adoption across key...
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Senior Manager, Digital Banking
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Senior Manager, Digital Banking
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Hong Kong Island, Hong Kong SAR China ZA Full timeA leading financial institution in Hong Kong is seeking a Digital Marketing Manager to design and execute innovative campaigns in the retail banking sector. The ideal candidate should have 2-5 years of relevant experience, a degree in Marketing or Business Administration, and strong knowledge of online marketing and social media. Proficiency in English,...
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Senior Digital Banking Manager
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hong kong, Hong Kong SAR China Bank of China (Hong Kong) Full time6 days ago Be among the first 25 applicants Manage product UX/UI design to earn a valuable customer experience during mobile banking and internet banking journey, and to increase customer digital usage and online product revenue. Closely and proactively collaborate with product managers and other relevant stakeholders to explore a streamlined customer...
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Senior Marketing Manager
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