Overseas E-commerce Manager

We are seeking an experienced and results-driven Overseas E-commerce Manager to lead and accelerate the global expansion of CASEMYARTS. This is a senior leadership role with full ownership of our overseas e-commerce business, driving it from early-stage growth to a scalable, high-performing operation. The position is based in our Central, Hong Kong Island office. Responsibilities Take full ownership of the overseas e-commerce business from 0 to 1 and drive sustainable, profitable growth Lead strategy development and execution across Shopify site, TikTok Shop, Amazon (US/UK/JP etc.), Instagram Shop, and emerging global channels Plan, shoot, edit, and publish premium content for TikTok, Instagram, YouTube, Facebook, etc., maintaining a consistent high-end fashion aesthetic that elevates the brand Build, lead, and rapidly develop a high-performing overseas team, systematically strengthening capabilities in content creation, advertising, customer service, and logistics Design and execute organic and low-budget precision advertising strategies, leveraging content-driven growth and UGC at scale Oversee end-to-end operations: product listing, pricing, promotions, data analysis, inventory management, and supply chain coordination Proactively identify, onboard, and manage overseas KOLs/influencers; build and scale live‑streaming, short‑video affiliate, and off‑site seeding programs Establish and nurture strategic partnerships with overseas agencies, MCNs, logistics providers, and platform partners Conduct regular performance analysis, optimize strategies in real time, and ensure healthy, scalable growth across all markets Qualifications Bachelor’s degree or above, with minimum 8‑10 years of hands‑on cross‑border e‑commerce experience and at least 3 years in formal team leadership/management roles Proven track record of successfully building and scaling a Shopify store or equivalent platform from 0 to 1 Expertise in low‑budget, high‑ROI growth tactics (content‑led, UGC‑driven, organic traffic + precision small‑scale advertising) Ability to independently create premium social media content that matches luxury/high‑end fashion brand tone and aesthetics (strong advantage) Extensive experience recruiting and managing overseas influencers/KOLs on TikTok, Instagram, and YouTube (strong advantage) Fluent in both written and spoken English (primary working language) and Cantonese Deep understanding of global fashion trends, 3C accessories, and Gen‑Z consumer behavior Result‑driven mindset with exceptional execution capability and comfort working across time zones What We Offer At CASEMYARTS LIMITED, we are committed to nurturing and developing top talent. As Overseas E-commerce Manager, you will have full autonomy to shape and scale our global business, work with a passionate and creative team, and play a pivotal role in transforming CASEMYARTS into a leading international lifestyle brand. We offer highly competitive compensation, performance‑based bonuses, ongoing professional development, and a dynamic, collaborative environment that rewards bold thinking and exceptional results. About Us CASEMYARTS is a premier lifestyle brand specializing in the design and production of artistic iPhone cases and Apple accessories. Headquartered in Hong Kong, we are dedicated to blending art with everyday life, offering personalized designs and premium products that inspire. From exquisite iPhone cases to thoughtfully crafted Apple accessories, CASEMYARTS empowers customers to express themselves and showcase their unique taste through every piece. #J-18808-Ljbffr