E-commerce Specialist

Calzedonia, founded in 1986 near Verona, Italy, created a new way of selling hosiery and beachwear through a franchise network. The Group expanded to include lingerie under Intimissimi and Tezenis, kitewear by Falconeri, and high‑class bridal lines such as Atelier Emé. In December 2023, the Group rebranded as Oniverse, emphasizing a broad product range, trend‑focused design, and a superior quality‑price ratio. Position Overview We are seeking a dynamic E‑Commerce Specialist for our Hong Kong team. The role is suited to a fashion‑driven professional who excels in digital retail, analytics, and customer experience optimization. The successful candidate will manage and grow our e‑commerce platforms, ensuring a seamless online shopping journey and driving online sales performance. Key Responsibilities Brand Management Fully responsible for CALZEDONIA, INTIMISSIMI, and FALCONERI brands, including planning, organization, coordination, and management. Maintain alignment with brand strategies and commercial timelines in coordination with the E‑Commerce Market Coordinator, Brand Managers, and Country Manager. Maintain excellent communication with Italy HQ for the planning and organization of the HK websites to ensure timely updates. E‑Commerce Operations Collaborate closely with the E‑Commerce Market Coordinator to prepare monthly commercial calendars and define newsletter and website update schedules. Coordinate with the HQ E‑Commerce team in Italy to maintain consistency with global standards. Perform daily website checks to identify and report any errors. Conduct regular stock checks to prepare for monthly events. Coordinate with physical stores to support the fulfillment of online orders from hybrid stores, ensuring optimal stock levels for both in‑store and online demand. Maintain a deep understanding of stock management processes to prevent stockouts across both channels and to guarantee seamless order fulfillment. Content & Communication Translate weekly website content updates and newsletters from English to Cantonese. Write copy in Cantonese for local initiatives. Digital Marketing & Performance Optimize the search bar monthly by identifying non‑performing search terms and improving results. Monitor website performance through weekly/monthly reports and proactively suggest improvements. Collect, analyze, and report weekly and monthly performance metrics across digital channels, providing actionable insights and recommendations to refine strategies. Market & Competitor Analysis Conduct regular competitor analysis to stay ahead in the market. Perform weekly, monthly, and ad‑hoc analyses in response to HQ requests. Collaborate with the local retail team to strengthen the synergy between physical stores and the online business. Requirements Bachelor's degree in Marketing, Business, E‑commerce, or a related field. Proven experience in e‑commerce management, digital marketing, or a related role. Proficiency in Office tools: Word, PowerPoint, Excel. Native in Cantonese and fluent in English; Mandarin is a plus. Strong translation skills from English to Cantonese; copywriting skills are a plus. Experience with Jira is a plus. Adaptable, self‑motivated, proactive, and highly organized with the ability to thrive in a fast‑paced environment. Strong understanding of website management, digital marketing strategies, and analytics tools. Excellent organizational and project management skills. Proficiency in collaborating with cross‑functional teams. Application Process As part of the application, you will be asked to answer the following questions: How many years of project management experience do you have? Which of the following statements best describes your right to work in Hong Kong? Are you experienced with copy writing and content creation? What's your expected monthly basic salary? Which of the following issue and bug tracking software do you have experience with? How many years' experience do you have as an eCommerce Specialist? Which of the following Microsoft Office products are you experienced with? How many years' experience do you have in digital marketing? #J-18808-Ljbffr