Public Relations

3 days ago

Hong Kong Island, Hong Kong SAR China VMS Group Full time

Public Relations & Marketing (Senior Role) We are a multi-strategy investment manager focusing on alternative investments. This position is the key member of the Investor Relations team, with a specialized focus on: Promoting brand awareness and enhancing corporate positioning Developing marketing materials to effectively convey key investment messages to investors and the public Maintaining relationships with existing and potential clients, media, and marketing agencies/consultancies to enhance the image, reputation, and publicity of the firm Identifying the right audience including but not limited to family offices, financial intermediaries, private bankers, investment bankers Planning, producing, and executing media strategies and plans especially on online and digital platforms Planning and organizing real time events and panels for investors and media Monitoring and adjusting PR plans from time to time to meet business needs This role is required to work closely with our private equity, equities, real estate, and structured finance teams. Job Responsibilities Manage and monitor social media and online channels such as corporate website, LinkedIn, WeChat etc. for ad hoc news or media release, including as an initial project, leading a project on completely revamping the corporate website Build key media relationships and create marketing channels with Media /Bloomberg /newspaper /Financial Magazines /other industry related channels, etc. and expand media database especially covering HK, Singapore, mainland China, and other relevant regions Increase company exposure in financial services sectors, asset management, PE, family offices and universities including but not limited to media interviews and coverage, conferences and events for corporate branding to the right targets of audiences Conduct market research on target prospects and set up meetings to introduce and promote firm’s investment strategies Increase both online and digital activities and engagement by developing regular posts to promote Group’s value, management and investment insights, etc. Enhance marketing materials including corporate presentation, brochure, and other promotional materials Work closely with fund raising team to plan and execute firm’s marketing strategy and implement related initiatives to enhance brand awareness and market positioning Requirements Degree holder in finance, investments, business management, marketing or related discipline Minimum of 10 years of relevant PR & media experience in reputable Private Equity or asset management/alternative investment firms with solid knowledge of alternative products Knowledge in PE Funds, Real Estate Funds, Structured Finance, Hedge Funds strategies and products Brand building in public relations and deep knowledge in media management Strong connection with media especially e-media platforms Strong knowledge and understanding of our company products and new investment products and ability to analyze market insights and trends Excellent command of English and Chinese (including especially Mandarin and simplified characters) Excellent command of written English and Chinese, and spoken English and Mandarin Excellent PowerPoint skill Excellent communication and interpersonal skillsNote: The assistant's output was truncated due to character limits. It should be completed with the full formatted description, ensuring all list items, contact, EEO statements, and job details are included appropriately. The JSON should be fully formed with correct escaping.> #J-18808-Ljbffr

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