ETF Marketing Manager

1 month ago


Hong Kong, Hong Kong SAR China Interfill Group Full time

Our client is a Reputable, Large and Global Asset Management firm. They are now looking for a new ETF Marketing Manager. Reporting to the Head of the team, you'll take full on ownership to spearhead marketing campaigns and strategies for their ETF business: 

Key Responsibilities:

  • Spearhead the development and implementation of innovative marketing strategies to propel the growth of ETF space
  • Meticulously evaluate the effectiveness and return on investment of all marketing activities, and optimise expenditure to achieve maximum impact
  • Manage a roster of external vendors, such as agencies, media planners, production houses, and printers, with a keen eye for quality and efficiency.
  • Conceptualise and execute a diverse array of marketing campaigns across an array of platforms, from media and website to events and email, with the aim of elevating the brand profile and showcasing our investment solutions.
  • Forge close collaborations with the relevant business teams to deeply understand their evolving needs and provide tailored marketing support that addresses their priorities.
  • Coordinate seamlessly with cross-functional teams, including Investment, Compliance, and Product Marketing, to ensure the smooth delivery of marketing initiatives.
  • Ensure all marketing efforts adhere to global standards and regulatory requirements.

Qualifications:

  • Bachelor's Degree
  • 6+ years of marketing related experience in asset management/mutual funds/ETF space
  • Excellent written and verbal communication skills in both English and Chinese
  • Adept at project management, meeting deadlines, and attention to detail
  • Proficient in PowerPoint, Excel, and Word
  • Strong interpersonal abilities to collaborate effectively with cross-functional teams

If you are interested in this position, please send your CV in Microsoft Word format to kuanyu.shen@interfillgroup.com.



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