Marketing Director

2 days ago


Hong Kong Island, Hong Kong SAR China Job Resources Full time

We are seeking a dynamic and experienced Marketing Director to lead our marketing strategy and execution. The ideal candidate will possess a deep understanding of content marketing, App Store Optimization (ASO), and Search Engine Optimization (SEO). This role requires a strategic thinker who can drive brand awareness, engagement, and growth across multiple channels.

Key Responsibilities:

  • Develop and implement comprehensive marketing strategies aligned with the company's goals.
  • Oversee content creation that engages target audiences and drives conversions.
  • Optimize app visibility and downloads through effective ASO techniques.
  • Enhance online presence and organic traffic through robust SEO strategies.
  • Lead a team of marketing professionals, fostering a collaborative and innovative environment.
  • Analyze market trends and competitor activities to identify opportunities for growth.
  • Manage marketing budgets and allocate resources effectively to maximize ROI.
  • Collaborate with cross-functional teams to ensure cohesive brand messaging.
  • Monitor and report on the performance of marketing initiatives, adjusting strategies as necessary.

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
  • Proven experience in a marketing leadership role, preferably in Google, Amazon or Government Relationship related.
  • Strong understanding of content marketing, ASO, and SEO principles.
  • Exceptional analytical skills and data-driven mindset.
  • Excellent communication and interpersonal skills.
  • Proficient in marketing automation tools and analytics platforms.
  • Ability to thrive in a fast-paced, dynamic environment.
Seniority Level

Director

Employment Type

Full-time

Job Function

Marketing

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