Assistant Brand Manager

3 weeks ago

Central And Western District, Hong Kong SAR China No7 Beauty Company Full time
Get AI-powered advice on this job and more exclusive features.Direct message the job poster from No7 Beauty CompanyOverview of the role:This is an exciting opportunity for an experienced Assistant Brand Manager to join the APAC regional team at No7 Beauty Company, a division of Walgreens Boots Alliance. You will primarily focus on supporting our skincare & cosmetics brand, No7, across APAC markets; implementing marketing plans, supporting our APAC NPD pipeline, claims, and marketing assets. Collaborating within our marketing team and with customers and retail partners and working closely with cross-functional teams – ensuring the delivery of set plans.About the opportunity:You will support the delivery of the No7 brand / marketing plans across the APAC markets, ensuring consistency with brand principles, local relevancy, and delivery against the set KPIs (such as growing market share, delivering against offtake/sales target, marketing metrics, ROAS).Support the development of media/digital/PR plans & manage the execution of those plans – delivering against set metrics & constantly improving performance.Manage the localization of marketing assets across APAC markets.Deep dive into the APAC product/marketing landscape to support input to global initiatives and product development to ensure claims needs are met for APAC markets.Build strong partnerships with local retailers and marketing teams, and partner with commercial and category teams supporting delivery of the JBPs/360 degree brand/marketing plans, supporting local initiatives/campaigns delivery, brand’s look & feel in-store and digitally/VM, education across diverse touchpoints.Work in close collaboration with No7 local marketing teams/retailer teams in different APAC markets, our external agencies, and the global marketing team in the UK, driving strong relationships to support brilliant execution of the brand across APAC.Collaborate with the category team to conduct market analysis, identifying trends, opportunities, and threats, and use these insights to inform strategic decisions and marketing plans.Implement/monitor KPIs to track the efficiency of marketing investments, optimizing deliverables against set targets, and continuously improving spend.Promote marketing excellence across the region.Track and measure the performance of marketing initiatives, providing actionable insights to optimize future initiatives.Support the marketing team & collaborate with the commercial team to regularly re-forecast deliverables, assess risks and opportunities, and take actions to ensure alignment with the budget.Lead regular performance reviews and reporting, presenting findings and recommendations to senior management to drive continuous improvement.About youMinimum +3 years of marketing experience in consumer, beauty/skin products, with experience in local marketing functional and preferably experience in an APAC regional role.Know-how in marketing and experience working with international teams in the fields of product, brand, advertising (ATL/BTL).Experience in marketing planning, communications, and activations, including regionalization and localization of assets.Experienced in managing marketing budgets effectively, and continuously improving deliverables.Knowledge of digital marketing, working with media/digital/PR agencies.Understanding of consumer insights and behaviours, insight-driven initiative development.Strong analytical skills and a structured approach.Lead operational activities and set measures/KPIs.Self-driven, take on responsibilities, set priorities, and deliver against them.Communicator with influencing skills and the ability to work in a highly matrixed organization and cross-functional teams, including external agencies (agency management).Commercial acumen to understand retail partners’ businesses.Demonstrate relationship management skills across internal and external stakeholders.Comfortable dealing with ambiguity.Comfortable working in a fast-paced environment.Comfortable working with different teams across various markets and time zones.Bachelor’s degree or above.Fluent in both spoken and written English.Genuine passion for the brand No7 and the skincare category.Experience in Australia and/or Southeast Asia markets is a plus.Experience with design programs, and making small adaptations is a plus.Why No7 Beauty CompanyNo7 Beauty Company, a division of

Walgreens Boots Alliance , is the new face of beauty and creates the best in beauty for everyone.We bring a collection of trusted, affordable beauty brands for every skin type, ethnicity, age, and texture. We’re proud of our stand-out portfolio of iconic, global beauty brands, including No7, Liz Earle Beauty Company, Botanics, Soap & Glory, and Sleek MakeUp.Our collection of inclusive and innovative beauty brands has a rich heritage of over 85 years in beauty and skincare. We are powered by our diverse people, these loved brands and - with listening at the heart of our strategy - a deep understanding of our customers.We’re serious about championing change, building purposeful brands, and acting responsibly to make a difference.Walgreens Boots Alliance (Nasdaq: WBA) is an integrated healthcare, pharmacy, and retail leader serving millions of customers and patients every day, with a 170-year heritage of caring for communities.A trusted, global innovator in retail pharmacy with approximately 13,000 locations across the U.S., Europe, and Latin America, WBA plays a critical role in the healthcare ecosystem. The company is reimagining local healthcare and well-being for all as part of its purpose – to create more joyful lives through better health.WBA has more than 315,000 team members and a presence in nine countries through its portfolio of consumer brands: Walgreens, Boots, Duane Reade, the No7 Beauty Company, Benavides in Mexico, and Ahumada in Chile. Additionally, WBA has a portfolio of healthcare-focused investments located in several countries, including China and the U.S.Seniority level

AssociateEmployment type

Full-timeJob function

MarketingIndustries: Personal Care Product Manufacturing

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