Senior Manager, Brand Management, Select Services

1 week ago

Central And Western District, Hong Kong SAR China Marriott International Full time
Senior Manager, Brand Management, Select Services

The Senior Manager, Brand Management will be responsible for assisting the strategy development and driving on brand experiences of select service brands in Greater China. Work closely with properties and regional operations to ensure on-brand implementation of brand operating standards, procedures, and brand programs to elevate Brand Health. Constantly monitor brand performance and develop appropriate actions with the relevant cross function teams.CANDIDATE PROFILEEducation and ExperienceRequiredUniversity degree required.Languages: Proficiency in English required and proficiency in reading and writing in Chinese.Prior brand management experience and China market growth knowledge is an advantage.PreferredUnderstanding of China hospitality landscape, both from consumer and investor lens is preferred.Experience partnering with global brand management and marketing teams is preferred.CORE WORK ACTIVITIESProvide opening brand support for new hotels. Provide guidance to hotel opening teams to ensure branded critical path document for openings and conversions are developed and maintained.Responsible to communicate regular brand updates and Brand education to the field and hotels.Partner with HR on Talent + culture programs, GM onboarding.Brand standard review and update. Responsible for the effective pull-through and localization of new brand initiatives in GC.Brand toolkit to empower hotel for brand activation, brand partnership, etc.Partner with brand marketing to elevate brand awareness/preference in the market.Owner and Approver of Brand photography, contents and assets in continent.Understand and activate relevant Brand Partnerships that enhance Brand Positioning, resulting in stronger Brand equity.Partner with development, global design, feasibility to communicate about brand strategy, positioning, strategic pillars, etc to enable quality growth.Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.Marriott International is the world's largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed.

Be

where you can do your best work,

begin

your purpose,

belong

to an amazing global team, and

become

the best version of you.Seniority level

Mid-Senior levelEmployment type

Full-timeJob function

MarketingHospitality

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