Senior Brand Development Manager
3 days ago
Job Requirements
To succeed as a Wine and Spirit Brand Manager, you will need a degree in Marketing or a related field with at least 6 years of relevant experience. Experience in Principle/Wholesales is preferable, and fluency in English and Mandarin is a must.
You will be responsible for leading the team and communicating with management on project development, timelines, and results.
Key Responsibilities:
- Develop and implement marketing plans and strategies to enlarge the market share and enhance brand awareness.
- Plan and execute marketing programs, manage marketing budget.
- Responsible for all marketing-related issues, including liaising and coordinating with external parties for the preparation and delivery of marketing communication materials, marketing events, or other related marketing activities.
- Design and drive content strategy to maximize engagement through various social media platforms and websites.
- Measure and report performance of all digital marketing initiatives and campaigns and assess against goals.
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