Senior Brand Management Expert

4 days ago


Hong Kong, Central and Western District, Hong Kong SAR China GL Technologies (Hong Kong) Limited Full time
Job Summary

We are looking for a seasoned Senior Brand Management Expert to lead our branding efforts and drive product awareness through digital channels. As a key member of our marketing team, you will develop and execute comprehensive product launch strategies, ensuring seamless integration across all marketing platforms.

You will work closely with cross-functional teams to coordinate product releases, conduct market research, and analyze campaign performance metrics using web analytics tools.

Main Responsibilities:
  • Develop and execute effective product launch strategies, including product positioning, messaging, and promotional materials.
  • Collaborate with product development teams to ensure that product features meet customer needs and preferences.
  • Manage and grow our email subscriber list, create and send engaging eDMs, and analyze campaign performance.
Requirements:
  • Bachelor's degree or above in any aspect.
  • 3+ years of working experience in a similar role within the technology or consumer electronics industry.
  • Excellent leadership skills, with a proven track record of driving brand awareness and sales growth.


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