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Public Relations Coordinator

1 week ago

Hong Kong, Central and Western District, Hong Kong SAR China Tbwa ChiatDay Inc Full time
Job Overview
Burson, a global communications leader, is seeking an Account Coordinator to join our team. As a key member of our account team, you will contribute to the success of our clients by engaging in day-to-day client activities under the supervision of senior team members.

About Burson
We are committed to being the leading 'academy company' for creative communications professionals and emerging leaders. Our dynamic environment provides opportunities for ambitious colleagues to elevate their skills, expand their networks, and produce innovative solutions for top brands.

Responsibilities
You will be responsible for:
  • Knowledgeable about clients, their industries, and competitors; staying updated on client trade publications and national/regional news outlets.
  • A keen learner who can draw up actionable client communications materials under guidance and supervision.
  • Actively participating in team and client meetings, sharing and presenting views internally and with clients as appropriate.
  • Maintaining media coverage of clients and supporting the account team with daily administrative tasks.
  • Coordinating press materials and events such as press kits, releases, and conferences.
  • Staying informed about social media trends and implementing social media/digital programs with senior support.
  • Listening attentively during client meetings for potential opportunities and suggesting ideas to senior team members.
  • Assisting seniors with research, case studies, and materials for client presentations, new business proposals, pitches, and industry award submissions.