Search Engine Marketing Lead

5 days ago


Hong Kong, Central and Western District, Hong Kong SAR China MCG Talent Full time

We are seeking a Paid Search Director to join our team at MCG Talent. This role offers an exciting opportunity to develop and execute high-performing paid search strategies across multiple markets.

The successful candidate will be responsible for leading a team of specialists, managing large-scale PPC campaigns, and optimizing ad copy, landing pages, and conversion rates. To excel in this role, you will need to have a deep understanding of the fintech, crypto, or i-gaming sectors.

Requirements:
  • Over 8 years of experience in paid search marketing, particularly in high-growth sectors like fintech, crypto, or e-gaming.
  • Proven success in managing multimillion-dollar budgets and delivering quantifiable results.
  • Extensive expertise in Google Ads, Bing Ads, and paid search automation tools.
  • Strong analytical skills with proficiency in Google Analytics, Looker, or similar data platforms.


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