Brand and Promotion Specialist

3 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China CICC Full time

Job Title: Brand and Promotion Specialist

About the Role:

We are seeking a highly skilled Brand and Promotion Specialist to join our team at CICC. As a key member of our marketing department, you will be responsible for building and safeguarding our brand, including managing brand identity, assets, facilities, and content for profiling.

Key Responsibilities:

  • Enhance CICC's wealth management business reputation overseas by ensuring brand consistency and identifying potential opportunities to promote our department's presence.
  • Execute online and offline events, such as media activities, conferences, and other promotional activities.
  • Supply content and design to branding products and platforms, including video, poster, and social media posts.
  • Perform other ad-hoc duties as required.

Requirements:

  • Bachelor's degree in public relations, advertising, communications, marketing, or other related fields.
  • At least 3-5 years of solid experience in social media management, financial PR agency-related, or 4A advertising house experience.

Skills and Abilities:

  • Practical specialist to handle branding and promotion assignments and requests.
  • Solid experience in branding and social media management.
  • Strong designing, content writing, photography, or animation skills.
  • Knowledge of using visual design and video production tools.
  • Good sense of aesthetics, design, or art.
  • Superior writing skills in Chinese and English for creative content creation.
  • Team collaboration, detail-oriented, highly organized, and risk acumen.
  • Energetic, can-do attitude, and able to work under pressure to meet deadlines.
  • Self-motivated and multi-tasking with quality deliverables.


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