Chief Marketing Officer

6 days ago


Central And Western District, Hong Kong SAR China OCBC Full time
Chief Marketing Officer - Consumer Banking

We are seeking a seasoned marketing leader to drive business growth and customer engagement for our consumer banking division. As Chief Marketing Officer, you will be responsible for developing and implementing a comprehensive marketing strategy that aligns with our corporate narrative.

About the Role:
  • Develop and execute a marketing strategy that enhances customer revenue potential through acquisition and retention strategies
  • Align brand tone, messaging, and behaviors with the corporate narrative
  • Formulate marketing campaigns using research and analytics
  • Manage team productivity, headcount, and cost
Requirements:
  • 20+ years of integrated country and regional marketing experience
  • 10+ years of leading high-performing teams and mentoring talent
  • Demonstrated ability to adapt digital marketing tactics

We are committed to delivering exceptional customer experiences. If you are a dynamic leader with a strong understanding of consumer financial business, we encourage you to apply for this senior role.



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