Digital Product Manager

2 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China Hang Seng Bank Limited Full time
Accelerate Digital Banking Transformation

Hang Seng Bank Limited is committed to service excellence and seeks high-calibre professionals to join our Digital Banking Team. As a Digital Product Manager, you will play a vital role in driving online sales and digital project delivery, leveraging your expertise in Agile project methodology and User-Centered Design.

Key Responsibilities:
  • Lead digital requirements activities for Digital Banking Products under Agile methodology.
  • Work with relative business units to generate innovative ideas and validate them through design thinking and customer research.
  • Manage Product backlog with relative business units for MVP planning, focusing on continuous improvement of digital journey experience and conversion rate.
  • Ensure digital deliverables meet business requirements and are fit for purpose to release to customers.
  • Facilitate collaboration with specialists across disciplines, including Business Analyst, Business representatives, Scrum Master, UX Design, Tech Lead, Engineering, and Quality assurance.
  • Identify key risks, issues, and interdependencies and provide appropriate mitigation strategies or escalation as necessary.
  • Help define Objective & Key Result (OKR) and metrics to measure performance and successfulness of launched digital projects.
  • Work closely with Product and Digital Commercialization teams for external and internal customer communication plans upon new product or major system enhancement launch.
  • Conduct ongoing Journey funnel analysis and performance monitoring.
  • Drive and meet Digital Adoption, sales, and customer satisfaction KPIs through business planning and executing of strategic plans from top management.

Requirements:
  • University degree, relevant qualifications in Technology, Finance, e-commerce, etc., are preferred.
  • At least 3-4 years of product management/project management/business analyst relevant experience in driving online sales and/or digital project delivery, preferably with exposure to the banking or financial sector.
  • Strong analytical and problem-solving skills, attention to detail, and ability to comprehend complicated business dynamics.
  • Good understanding of User-Centered Design and Agile project methodology, frameworks, and best practices.
  • Strong commercial and customer focus, ability to balance risks/development efforts against business/customer benefits.
  • Have a "Think out of the box" and "Can do" mindset, thinking how to remove blockers to achieve the goal instead of identifying the current limitations/constraints to achieve the goal.
  • Willing to move from comfort zone, embrace new technology, ways of working, and innovative ideas.
  • Pragmatic decision-making skills, with the ability to make clear judgments based on data and understand the implications.
  • Excellent negotiation and relationship management skills to satisfy a wide range of internal and external customers with conflicting priorities.
  • Experience with relevant tools such as JIRA and Confluence for day-to-day communications within the team.
  • Open-minded and self-motivated with good interpersonal, collaboration skills, and a strong sense of responsibility.
  • Proficiency in both English and Chinese and Putonghua (preferable).
  • Strong communication skills, both written and verbal, to explain complex or technical issues.
  • Great sense of ownership and servicing mindset to ensure efficient and effective customer service processes.

About Hang Seng Bank Limited:
Hang Seng Bank Limited is a leading bank in Hong Kong, providing extensive digital services on both online and mobile platforms. We are committed to service excellence and seek high-calibre professionals to join our Digital Banking Team.

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