Marketing Director
6 days ago
Job Summary:
NexusSearch is seeking a highly skilled Event and Marketing Manager to join our team. The ideal candidate will have a proven track record of planning and executing successful marketing initiatives and events.
About the Role:
- Event Planning and Management:
- Develop and execute a comprehensive event strategy that aligns with the company's marketing objectives and brand guidelines.
- Coordinate all aspects of events, including logistics, vendor management, and on-site execution, ensuring compliance with licensing and IP regulations.
- Manage budgets and ensure events are delivered on time and within budget.
- Oversee licensing agreements and ensure compliance with IP regulations related to marketing materials and events.
- Work closely with legal and compliance teams to protect the company's IP rights and manage risks associated with licensing.
- Build and maintain relationships with manufacturers to align on marketing initiatives and ensure proper branding and representation.
- Coordinate with manufacturers to develop promotional materials and campaigns that comply with licensing agreements.
- Collaborate with the marketing team to create and implement integrated marketing campaigns that promote events and enhance brand awareness.
- Analyze market trends and competitor activities to identify opportunities for growth.
- Track and analyze event performance metrics to assess effectiveness and ROI.
- Provide post-event reports and recommendations for improvements.
Requirements:
- Bachelor's degree in Marketing, Communications, Event Management, or related field.
- Minimum of 5 years of experience in event management and marketing, preferably within a listed company or corporate environment.
- Strong understanding of licensing and IP management, with experience in working with manufacturers.
- Excellent project management skills, with the ability to manage multiple projects simultaneously.
- Strong written and verbal communication skills.
- Proficient in using marketing software and tools, including social media platforms and CRM systems.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Creative thinker with a keen eye for detail.
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