Digital Innovation Leader

13 hours ago


Hong Kong, Central and Western District, Hong Kong SAR China BOC Group Life Assurance Company Limited Full time
About the Opportunity

We are seeking a highly skilled Digital Innovation and Growth Manager to join our team at BOC Group Life Assurance Company Limited. As part of our Live Young program, you will be responsible for developing and implementing innovative strategies to drive business growth and customer engagement across various channels.

Key Responsibilities
  • Design and implement engagement activities with Agency Channel and Bank to promote our loyalty program and enhance users' acquisition and conversion.
  • Collaborate with cross-functional teams to produce high-quality communication materials, including social media posts, In-app content, Program T&Cs, and execute sales channel plans.
  • Nurture and maintain strong relationships with wellness partners, business partners, and internal departments to ensure seamless program execution with business results.
  • Provide exceptional customer service and support related to engagement programs.

Requirements
  • Bachelor's degree in Marketing, Business Information System, Communications, or a related field.
  • Minimum 6 years of relevant experience, with exposure to financial services industry being a plus.
  • Innovative thinking, creative problem-solving skills, and ability to look beyond traditional solutions to achieve business goals.
  • Strong attention to detail, able to work independently, and handle pressure effectively.
  • Excellent communication, interpersonal, analytical, and project management skills.
  • Fluency in English and Chinese languages.
  • A strong sense of ownership and commitment to delivering exceptional outcomes.
  • Contract may be renewed or converted into a permanent role upon satisfactory or outstanding performance.

About Our Team

We offer a supportive and dynamic work environment, competitive remuneration package, and comprehensive training & development opportunities. If you are passionate about driving business growth and innovation, please submit your application with full resume, including expected salary.



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