Marketing Strategy Specialist

7 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Hong Kong Trade Development Council Full time

About the Role:

The Hong Kong Trade Development Council (HKTDC) is a statutory body responsible for promoting Hong Kong's trade with the world. This role will be based in our Osaka office and will involve working closely with our Director, UK, Nordics & Ireland to perform key responsibilities.

Key Responsibilities:

  • To develop and implement effective promotional strategies and programmes for assigned industries, aligning with set KPI targets.
  • To establish and maintain relationships with government agencies, trade associations, multipliers, and key business leaders of assigned industries.
  • To provide exceptional customer service both in-office and on-site.
  • To analyse industry developments by staying up-to-date with market intelligence in Japan, Hong Kong, and Chinese Mainland.
  • To ensure smooth logistical arrangements for speakers/participants from Japan attending our events in Hong Kong and vice versa.
  • To exercise budget allocation/control to maximize promotional effectiveness.

About You:

  • A university graduate with at least 5 years of working experience in Japan preferred.
  • Experience in liaison with Government, Business organisations, and corporations.
  • Experience in organising promotional events such as trade fairs, business seminars, and business delegations.
  • Proficient in English and Japanese (business level).
  • Similar work experience in Trade Promotional Organisations preferred.
  • Previous work experience in HK/Chinese mainland/ASEAN countries preferred.
  • General office PC skills (WORD/EXCEL/PPT/TEAMS).


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