Digital Marketing Automation Specialist

2 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Appnovation Full time
Role Overview

We are seeking a highly skilled Digital Marketing Automation Specialist to join our team at Appnovation. As a specialist in this role, you will have the opportunity to collaborate with clients to understand their business objectives, marketing strategies, and technical requirements.

You will be responsible for building and integrating workflows, templates, and data models to support marketing automation. This will involve working with client teams to integrate Adobe Campaign and Adobe Journey Optimizer (AJO) with customer data platforms, CRMs, and other external systems.

In addition to your technical expertise, you will also need to provide ongoing recommendations to enhance campaign effectiveness and ROI. You will assist in delivering training sessions and workshops to client marketing teams, helping them utilize Adobe tools effectively.

This is an exciting opportunity to work with a variety of clients and projects, and to contribute to the success of our development teams.


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