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Digital Marketing Strategist

2 months ago

Hong Kong, Central and Western District, Hong Kong SAR China Vita Green Health Product Company Limited Full time
Job Description

We are seeking a highly skilled Digital Marketing Strategist to join our team at Vita Green Health Product Company Limited. As a key member of our marketing department, you will play a crucial role in enhancing our digital performance across various marketing channels and social media platforms.

Key Responsibilities
  1. Develop and Execute Digital Marketing Plans: Create and implement comprehensive digital marketing strategies to achieve sales goals and drive business growth.
  2. Manage Digital Marketing Budget: Propose and manage the marketing budget for digital marketing plans with pre-set Key Performance Indicators (KPIs).
  3. Analyze and Optimize Campaigns: Review analytical reports and turn data into insights to continuously improve campaign effectiveness.
  4. Collaborate with Cross-Functional Teams: Work with other business functions to create digital assets and drive transactional and advertising revenue through ongoing optimization of landing destinations.
  5. Maximize Traffic and Conversion: Leverage core digital marketing channels such as Paid Search, SEO, Email, Retargeting, and social media to maximize traffic and conversion.
Requirements
  • Tea Industry Knowledge: Familiarity with the tea industry and its trends.
  • Marketing Experience: 2+ years of marketing experience, with a passion for digital marketing and a strong desire to work in a creative and hands-on environment.
  • Education: Bachelor's degree in marketing, communications, or a related field.
  • Skills: Strong understanding of ad placement strategies across various digital platforms, detail-oriented with exceptional organizational skills, creative mindset, and excellent communication and interpersonal skills.
Benefits
  • Flexible Working Hours
  • Casual Work Environment
  • Opportunities for Growth and Development
  • Competitive Salary and Benefits Package