Marketing Specialist

5 days ago


Hong Kong Island, Hong Kong SAR China Harvest Personnel Agency Full time
About the Role:

This is an exciting opportunity for a motivated and experienced marketing professional to join our team at Harvest Personnel Agency as a Marketing Specialist - Product Development.

As a key member of our marketing department, you will be responsible for managing the development and ongoing maintenance of promotional campaigns, supporting the development of value-added services, conducting market analysis, developing marketing collateral, and designing and implementing analytics to measure the effectiveness of marketing campaigns.

You will work closely with cross-functional teams to ensure successful campaign execution and optimal ROI. Additionally, you will support the development of business strategies and plans to drive business growth and expansion.

If you are a creative and analytical marketing professional with strong communication and interpersonal skills, we encourage you to apply for this challenging and rewarding role.

Responsibilities:
  • Manage the end-to-end marketing process from campaign design, system specification, marketing collateral development, campaign logistics, and gift-fulfillment process.
  • Support the development of value-added services from partners sourcing, project management, to ongoing maintenance and evaluation.
  • Conduct market analysis on value-added services and promotions.
  • Develop marketing collateral including marketing brochures, product fact sheets, launch packs, presentations, and other supporting sales materials.
  • Update and maintain the marketing collateral for all channels to meet the latest internal and/or regulatory requirements.
  • Manage the deployment of partnership projects, working closely with product, operation, IT, finance, marketing, customer services, digital team, legal, and compliance teams on service deployment and ongoing maintenance.
  • Design and implement analytics to measure the effectiveness of marketing campaigns and value-added services to optimize strategic ROI.


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