Index Marketing Specialist
5 days ago
We are seeking a highly motivated and detail-oriented Index Marketing Specialist to join our dynamic team at MSCI Inc.
About the Role:
- This is a collaborative role where you will work closely with senior members of the marketing team to develop marketing strategies and initiatives for the APAC region.
- You will engage with internal stakeholders and refine messaging and positioning for research and product campaigns to meet the evolving needs of the APAC markets.
- Assist in the development of regional personas for new client segments such as banks, wealth management, and insurance in various local markets.
- Define campaign KPIs and leverage campaign analytics to determine success criteria, efficacy, and ongoing optimization opportunities for APAC specific campaigns.
- Partner with the Centre of Excellence (COE) team to execute multi-channel marketing campaigns aimed at driving lead generation, engagement, and conversion.
About Us:
MSCI Inc. is a leading provider of critical decision support tools and services for the global investment community. With over 50 years of expertise in research, data, and technology, we power better investment decisions by enabling clients to understand and analyze key drivers of risk and return.
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