Wealth Marketing Director, Cross-Continuum Growth
7 days ago
Role Overview
This is an exciting opportunity to join HSBC's Wealth and Personal Banking division as a Senior Marketing Manager, Wealth. In this role, you will be responsible for developing and executing marketing strategies to promote cross-continuum wealth propositions of HSBC.
Responsibilities- Develop and implement go-to-market strategies to promote cross-continuum wealth propositions of HSBC.
- Formulate marketing strategies and initiatives to drive awareness, acquisition, and usage of HSBC Premier, Premier Elite, and Global Private Banking products.
- Promote HSBC wealth management solutions through paid, owned, and earned media, establishing partnerships where relevant to maximize value.
- Apply internal and external insights and data points to develop and execute customer marketing strategies to achieve business and brand objectives.
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