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Lead Visual Merchandising Strategist

2 months ago


Hong Kong, Central and Western District, Hong Kong SAR China Kendo Full time

Position

POSITION SUMMARY

This position is accountable for overseeing the strategic planning, creation, and execution of in-store visual merchandising displays across Kendo's APAC region. Reporting directly to the Director of Visual Merchandising APAC, this role will spearhead visual merchandising projects for product launches and seasonal refreshes within a diverse, multi-brand, and multi-channel portfolio. It necessitates comprehensive collaboration with fixture manufacturers, retail partners, and internal stakeholders.

RESPONSIBILITIES

Oversee seasonal visual merchandising projects for gondolas, animations, and shop-in-shop displays, incorporating both two-dimensional and three-dimensional elements. Collaborate closely with International & Regional Brand teams alongside the Global Visual Merchandising team to ensure alignment on regional visual merchandising strategies. Generate regional space planning documents pertinent to seasonal visual merchandising updates, product presentation, and overall store aesthetics. Provide internal stakeholders with insights and guidance on visual merchandising requirements for new product launches, aligned with global marketing strategies and product assortments. Maintain project timelines and schedules related to the annual visual merchandising update calendar and associated initiatives. Manage budget planning and invoice processing for designated brands and channels. Identify local suppliers for merchandising production in accordance with headquarters guidelines. Oversee projects involving external vendors or consultants, including project briefings, production and installation timelines, engineering, budget management, and prototype approvals. Work closely with display vendors to ensure design accuracy, compliance with specifications, and effective in-store execution. Audit and manage graphic assets, instruction documents, and store directives. Assist the Marketing team as a Creative Design Consultant for pop-up events and other initiatives. Negotiate pricing with vendors as necessary. Manage timelines and deliverables for display artwork projects: brief the Global Creative team, oversee production schedules, and coordinate file releases to vendors. Collaborate with the regional Production Designer and/or external vendors on artwork mechanicals for displays and animations. Report to the Global Store Design team for approval of new display and fixture designs for regional shop-in-shops. Responsible for the upkeep of regional shop-in-shop counters and displays. Facilitate bi-weekly meetings with internal partners and external vendors. Occasional travel may be required.

Profile

Bachelor's degree is required. Minimum of 6 years of demonstrated visual merchandising experience at a corporate level within a high-end retail, multi-store environment. Strong project management skills, including vendor oversight and budget management. Proficient in reviewing engineering drawings and documenting necessary revisions. Highly organized with the ability to maintain process systems, documentation, and support tools. Demonstrates a high level of initiative and a positive approach. Capable of independently managing multiple projects in a fast-paced environment. Creative problem-solver with the ability to convey ideas through sketches or personal strengths. Excellent communication skills and storytelling ability during collaborative sessions. Strong computer proficiency, particularly with Excel, Word, and PowerPoint. Basic knowledge of Photoshop and InDesign; experience with Sketchup is a plus.