Search Marketing Expert

1 week ago


Hong Kong, Central and Western District, Hong Kong SAR China GroupM Full time

We're seeking a search marketing expert to join our GroupM APAC team. As a key member of our GroupM Nexus Search Buying Team, you'll be responsible for executing Search campaigns on major platforms across all GroupM agencies. Your primary goal will be to provide actionable insights during mid and post-campaign reports to improve in-flight optimizations and future campaign brief recommendations.

The ideal candidate will have a degree in any discipline, with a major in Marketing Information Management, Business, or Mathematics being an advantage. Experience in Digital Marketing or relevant industries will also be beneficial. Proficiency in Microsoft Excel and PowerPoint, as well as a good understanding of Martech platforms, are essential.

  • Understand GroupM Agencies deliverables and campaign KPIs.
  • Understand media behaviors and how the target audience interacts with Search touchpoints (e.g., Google, Microsoft Advertising).

Individual Responsibilities Execute Search campaigns on major platforms (e.g., Google, Microsoft Advertising) across all GroupM agencies. Provide actionable insights during mid and post-campaign reports to improve in-flight optimizations and future campaign brief recommendations. Attain Google Ads, Search/eCommerce Platform, and Analytics certifications. Any other project or tasks as assigned from time to time.



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