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Marketing Professional

2 months ago

Hong Kong, Central and Western District, Hong Kong SAR China PCCW Full time

About the Role:

As a Marketing Executive at PCCW, you will play a key role in developing and managing advertising products and solutions across various media platforms, including ViuTV and Now TV. Your primary responsibilities will include:

  • Collaborating with the management team to design and implement effective advertising strategies
  • Developing and managing advertising sales kits, marketing collateral, and proposals for the sales team
  • Analyzing market trends and research data to inform advertising decisions
  • Working closely with internal teams, including Ad Sales, Operations, Traffic, Marketing, and PR, to develop and manage sales products
  • Liaising with external vendors to source premium marketing materials
  • Supporting event management and on-site supervision
  • Participating in ad hoc assignments and client meetings as required

Requirements:

  • Minimum 2 years of experience in marketing or advertising product development in the media industry
  • Strong knowledge of media platforms, including pay TV, free TV, digital, mobile, and social media
  • Excellent communication and interpersonal skills
  • Fluency in both written and spoken English and Chinese/Cantonese; Mandarin a plus
  • Proficiency in MS Office, including Word, Excel, and PowerPoint

What We Offer:

  • A dynamic and collaborative work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package