Marketing Professional

3 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China PVH Full time
Design Your Future at PVH

Marketing Executive, TH HKMO

Position Summary:

We are seeking a highly motivated and organized Marketing Executive to join our team at PVH. The successful candidate will be responsible for assisting with planning and executing the brand's social, digital, and retail marketing activities.

Key Responsibilities:
  • Coordinate and support all retail marketing-related activations.
  • Assist in planning, formulating, and implementing integrated 360 marketing strategies to build brand awareness, drive traffic, and conversion.
  • Initiate and execute creative marketing campaigns via social media activities, digital marketing, retail events, and content development.
  • Explore new channels for promotion and partnership opportunities.
  • Track and analyze metrics and evaluate the effectiveness of all marketing initiatives or campaigns.
  • Handle brand media planning and initiate brand social campaigns, as well as manage the brand social calendar.
  • Manage and work with vendors/agencies for events and marketing campaigns.
  • Assist with e-commerce team for website maintenance, layouts, and content.
Key Competencies:
  • Communication: Ability to communicate clearly and effectively with diverse audiences professionally.
  • Collaboration & Teamwork: Working effectively and cooperatively with others to move the team toward the completion of goals.
  • Organizing: Works according to defined schedules and deadlines, takes direction well, and able to work with high accountability.
Qualifications & Experience:
  • Minimum 4 years of experience in digital and retail marketing, familiar with media planning, social planning, and data analysis. Fashion retail is preferred.
  • Excellent English writing, speaking, listening, and reading skills.
  • Good fashion sense and creativity, always up to speed with market trends.
  • Highly organized, self-starter, who works well independently but also a team player.
  • Flexible and adaptable to business needs and dynamic retail environment, ability to think out of the box.
  • Excellent interpersonal skills and able to work under pressure.
  • Detail-oriented and excellent analytical skills.
  • Computer literate (Word, Excel, PowerPoint).

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