Digital Video Content Strategist
3 days ago
We are seeking a skilled Digital Video Content Strategist to join our team at Cable News International, Inc.
About the Role:
The Senior Producer leads the programming strategy for video on CNN's core platforms, collaborating with video leadership to develop long-term strategies and relationships. This role is responsible for managing direct reports in their career advancement and growth. The ideal candidate will have experience in producing/writing/editing in a major news market, with a strong understanding of Adobe Premiere, Final Cut Pro or similar editing systems.
Key Responsibilities:
- Programs both core platforms and off-platform accounts, monitors content performance, and uses real-time data to adjust tactics that deliver on business goals.
- Leads collaboration with global programming team to develop tactics.
- Collaborates with video leadership to develop long-term strategies and relationships.
- Partners with correspondents and reporters to share performance insights that help inform creative decision making and story-telling choices for digital audiences.
- Works alongside domestic and international news desks to influence and inform news gathering decisions based on digital video audience insights and learnings.
- Pitches, develops, and executes programming tactics and ideas independently.
- Communicates network and video programming priorities with the team.
- Leads conversations with the team that encourage innovation and growth.
Qualifications & Experience:
- A four-year college degree, preferably in journalism.
- Seven or more years of experience producing/writing/editing in a major news market.
- One to two years of experience managing others.
- A working knowledge of Adobe Premiere, Final Cut Pro or similar editing systems.
- The ability to analyze data and share insights to inform editorial decision-making.
- Excellent communication skills, news judgment, and headline-writing skills.
- The ability to lead during breaking news situations.
- The ability to independently make editorial decisions while programming core platforms.
- Conveys spirit of teamwork, positive attitude (eager, energetic, team-oriented).
- Flexibility (can deal with rapid changes in news, adapt to breaking news, and handle several tasks at once).
- Must be able to adapt to a 24/7 days a week news environment.
- Must be able to work shifts at all times of day and night.
Salary Range: $120,000 - $180,000 per annum, depending on experience and qualifications.
Location: Hong Kong office, with opportunities to work with domestic and international audiences on digital platforms.
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