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Social Media Strategist and Community Manager

2 months ago

Hong Kong, Central and Western District, Hong Kong SAR China Ogilvy Full time

About Ogilvy Social Hong Kong

Ogilvy Social is a global team of social media experts from various disciplines. Our networks significantly impact purchase decisions and behaviors, shaping new customer journeys.

We design integrated social solutions combining CRM, public relations, and shopper marketing. These are rooted in what drives human behavior.

Key Responsibilities:

  • SUPPORT A TEAM IN SOCIAL BUSINESS PROGRAM PLANNING AND STRATEGY DEVELOPMENT
  • CONTRIBUTE TO CROSS-DISCIPLINE SOCIAL MEDIA TEAMS, SPANNING ADVERTISING, DIRECT MARKETING, PUBLIC RELATIONS, AND SHOPPER MARKETING
  • MONITOR SOCIAL MEDIA USING VARIOUS TOOLS
  • EXECUTE CAMPAIGNS IN CONTENT ACTIVATION, INFLUENCER IDENTIFICATION, OUTREACH, AND COMMUNITY MANAGEMENT
  • EVALUATE CAMPAIGN EFFECTIVENESS WITH SOCIAL MEDIA ANALYTICS TOOLS
  • MANAGE DAILY CLIENT RELATIONSHIPS
  • COORDINATE PROJECTS

Requirements:

  • BACHELOR'S DEGREE OR EQUIVALENT WITH A STRONG RECORD
  • 5+ YEARS OF WORK EXPERIENCE IN DIGITAL, ADVERTISING, OR PR AGENCIES OR SIMILAR FIELDS
  • PROFICIENCY IN CANTONESE AND ENGLISH (READING AND WRITING) AND MANDARIN (AN ADVANTAGE)
  • EXCELLENT VERBAL AND WRITTEN COMMUNICATION SKILLS
  • Critical thinking, creativity, problem-solving, and idea generation skills
  • MULTI-TASKING, ORGANIZATION, AND TIME MANAGEMENT CAPABILITIES IN FAST-PACED ENVIRONMENTS
  • ADAPTABILITY, PROACTIVITY, AND COLLABORATION ACROSS DIFFERENT COUNTRIES AND CULTURES
  • FAMILIARITY WITH CURRENT AND EMERGING MEDIA PLATFORMS FROM CONSUMER AND BUSINESS PERSPECTIVES
  • KNOWLEDGE ON DRIVING ONLINE CONVERSATIONS AND WORD-OF-MOUTH MARKETING
  • PASSION FOR SOCIAL MEDIA AND WORD-OF-MOUTH MARKETING

Bonus Skills:

  • MANAGEMENT EXPERIENCE
  • BUSINESS DEVELOPMENT EXPERIENCE
  • PAID MEDIA EXPERIENCE

We Offer:

An attractive salary of approximately $65,000 to $85,000 per year based on experience, fringe benefits, and good career prospects for the right candidate.

All information will be treated with strict confidentiality for recruitment purposes only. Only short-listed candidates will be contacted for interviews.

At Ogilvy, we value our people above all else. We empower them with the tools they need to succeed, provide autonomy to innovate, and support them with experienced colleagues across our network.