Marketing Strategy Leader
4 days ago
The Financial Services Development Council is a leading advisory body that promotes Hong Kong as an International Financial Centre. We are seeking a talented Marketing Strategy Leader to join our team and drive the development and production of marketing communication collaterals, press materials, digital media content, publications, reports, and presentations.
Key Responsibilities
- Develop and execute sponsorship and industry events of various scales and formats, ensuring seamless coordination and delivery of high-quality deliverables from inception to completion.
- Formulate robust publicity strategies and develop high-quality press materials with a proven track record of successful corporate communications and PR initiatives and achievements.
- Collaborate with industry bodies, business partners, and stakeholders to drive partnership initiatives and activities across different sectors of the financial services industry.
- Engage with the Board of Directors and Committees to support team initiatives promoting the financial services industry, provide secretariat support, and enable effective communication.
- Perform any other duties as and when required.
Requirements
- Bachelor's degree or equivalent; preferably in communications, public relations, marketing, or related disciplines.
- At least 7 years of experience in corporate communications, marketing, PR, or event management, ideally in the financial services industry, with knowledge of social media and digital marketing.
- Excellent bilingual copywriting and editorial skills are essential, with a strong focus on attention to detail and timely execution.
- Solid public relations experience with a proven track record of successful corporate communications and PR campaigns, preferably with strong relationships with local, Mainland China, and international media.
- A self-starter and strategic thinker with strong problem-solving skills, a proactive can-do attitude, and the ability to adapt in fast-paced environments.
- Strong ownership, accountability, digital savvy, and multitasking skills. Project management experience is a plus.
- Effective communication and stakeholder management skills.
- Fluent in both spoken and written English and Chinese.
Benefits
A competitive remuneration package will be offered to the successful candidate. Fringe benefits include paid leave, medical insurance, and MPF.
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