Chief Brand Strategist

1 week ago


Hong Kong, Central and Western District, Hong Kong SAR China OSL Full time

OSL is seeking a visionary brand leader to elevate its presence in the rapidly evolving Web3 space.

About Us

Our company, OSL, is a pioneer in the Web3 industry. We are dedicated to providing innovative solutions for our clients.

Job Description

This role demands creativity, regulatory awareness, and a global perspective. As Chief Brand Strategist, you will be responsible for developing a global brand strategy that aligns with our mission and values.

  • Main Responsibilities:
  • Create a global brand strategy that drives business growth and elevates our brand presence.
  • Serve as the primary brand ambassador, safeguarding our brand's voice and identity.
  • Monitor industry trends, competitor activity, and regulatory changes.
  • Collaborate with cross-functional teams for brand alignment and consistency.
  • Design and execute a global events strategy to amplify our brand presence and drive business growth.
  • Manage relationships with internal and external stakeholders.
  • Encourage innovation in branding and event management.
  • Mentor team members and analyze global brand performance metrics.
Requirements

To be successful in this role, you will need:

  • A Bachelor's degree in Marketing, Business, Communications, or a related field; an advanced degree is preferred.
  • 10+ years of experience in brand strategy or marketing, ideally in fintech, Web3, or financial services.
  • Proven success in developing and executing global brand campaigns in regulated environments.
  • A strong understanding of Web3 technologies, blockchain, and digital assets.
  • Fluency in English and Mandarin, with exceptional communication skills.
  • Exceptional project management skills and analytical mindset.
  • A creative thinker with a track record of devising campaigns that engage target audiences.


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