Senior Product Launch Specialist
7 days ago
About the Role
We are looking for a talented Senior Product Launch Specialist to join our team at GL Technologies (Hong Kong) Limited. As a key member of our marketing department, you will be responsible for developing and executing comprehensive product release plans, ensuring successful product launches, and driving brand awareness through effective digital marketing strategies.
Main Responsibilities:
- Develop and execute product release plans, including timelines, milestones, and deliverables, in coordination with cross-functional teams.
- Conduct market research to identify customer needs, preferences, and market trends, and incorporate insights into product release strategies.
- Collaborate with product development teams to develop and execute effective product launch strategies, including product positioning, messaging, and promotional materials.
- Create and optimize product pages on our website, including compelling product descriptions, images, and specifications.
- Develop and implement digital marketing campaigns to increase brand visibility and drive product sales.
Requirements:
- Bachelor's degree or above in any field.
- 3+ years of working experience in a similar role within the technology or consumer electronics industry.
- Excellent attention to detail, creativity, and problem-solving abilities.
- Proactive and results-oriented mindset.
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