Senior Product Launch Coordinator
1 week ago
We are seeking an experienced Senior Digital Marketing Specialist to join our team at GL Technologies (Hong Kong) Limited. As a key player in our marketing department, you will drive product launches and develop innovative digital marketing strategies to engage our target audience.
Responsibilities:
- Product Release Planning:
- Coordinate with cross-functional teams to develop product release plans.
- Define project timelines, milestones, and deliverables.
- Conduct market research to inform product launch strategies.
- Develop and execute SEO, SEM, social media, and email marketing campaigns.
- Craft compelling product descriptions and promotional materials.
- Collaborate with internal stakeholders to ensure cohesive messaging.
- Monitor and analyze campaign performance metrics.
- Identify areas for improvement and optimize marketing efforts.
Requirements:
- Bachelor's degree or higher in any field.
- At least 3 years of experience in digital marketing, preferably in the technology industry.
- Proven track record of successfully launching products and developing effective digital marketing campaigns.
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