Digital Marketing Strategist

2 days ago


Hong Kong, Central and Western District, Hong Kong SAR China ANKH 機能再生 - 痛症健康集團 Full time
Role Overview

We are seeking a seasoned Digital Marketing Officer to lead our advertising efforts and drive business growth.

Key Responsibilities
  • Campaign Development: Develop and execute comprehensive advertising strategies across Google, Facebook, and Instagram, including account setup, campaign structuring, keyword selection, and audience targeting.
  • Market Analysis: Analyze market trends and consumer behavior data to optimize advertising performance and improve campaign effectiveness.
  • Performance Monitoring: Monitor and refine key performance metrics, such as impressions, click-through rates, conversion rates, and ROI, to ensure optimal outcomes.
  • Reporting and Insights: Prepare and deliver regular performance reports with actionable insights to enhance campaign results.
Required Skills and Qualifications
  • A bachelor's degree in marketing, business, or a related field, along with 3-5 years of experience in digital advertising, specializing in Google, Facebook, and Instagram platforms.
  • Minimum 3 years of hands-on experience in optimizing and managing advertising platforms.
  • Advanced proficiency in data analysis tools such as Excel and Google Analytics.
  • Strong analytical mindset with the ability to translate complex data into actionable strategies.
  • Exceptional attention to detail, with a results-oriented approach to problem-solving.
  • Demonstrated ability to work independently, proactively, and effectively under pressure in a dynamic, fast-paced environment.
  • Highly self-motivated, responsible, and detail-oriented.


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