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Brand Manager

2 months ago

Hong Kong, Central and Western District, Hong Kong SAR China Vita Green Health Product Company Limited Full time
Job Description

Job Title: Brand Manager - Marketing Strategist

Company: Vita Green Health Product Company Limited

Job Type: Full-time

Location: [Insert Location]

About Us:

Vita Green Health Product Company Limited is a leading company in the health product sector, dedicated to providing high-quality products and services to our customers.

Job Summary:

We are seeking an experienced Brand Manager - Marketing Strategist to join our team. The successful candidate will play a pivotal role in shaping our brand's identity and driving its growth in the market.

Key Responsibilities:

  • Market Analysis: Conduct thorough market research to identify market potential, risks, and opportunities to define effective marketing objectives and strategies.
  • P&L Management: Take full responsibility for the Profit and Loss (P&L) of the brand, ensuring optimal portfolio performance.
  • Brand Planning: Manage the development and execution of cohesive brand plans that align with business strategy and performance goals.
  • Consumer Engagement: Create engaging brand experiences through relevant consumer touchpoints, fostering loyalty and enhancing brand perception.
  • Collaboration: Work closely with internal stakeholders to align brand objectives and strategies, ensuring a unified approach across the organization.
  • Strategic Positioning: Devise and implement short- and long-term strategies to position the brand effectively and increase market share.
  • Insights & Analytics: Track consumer insights and analyze CRM data to identify market trends and best practices, driving continuous improvement and expanding our member and user base.

Requirements:

  • Education: Bachelor's degree in Business Administration or Marketing related subjects
  • Experience: 10+ years of experience in product marketing and brand management
  • Industry Experience: With experience in the consumer goods industry/ FMCG is highly preferred
  • Skills: Outstanding presentation and organizational skills, proactive, self-motivated, and creative team player with strong business acumen, ability to work under pressure and tight timelines, knowledge of market trends and consumer insights, with the ability to use data to inform brand strategy, excellent collaboration and project management skills

Benefits:

  • Career Growth Opportunities: A career opportunity with the market leader in the health product sector
  • Flexible Work Arrangement: Casual wear every day to enjoy your work
  • Fun Working Culture: Flexible work arrangement
  • Rapid Growth Opportunities: Fun working culture with challenges to learn and grow together
  • Attractive Staff Purchase Discount: Rapid growth opportunities for strong performers
  • Special Leave: Attractive staff purchase discount to experience our quality products
  • More Benefits: Enjoy different special leave: Vacation leave, birthday leave

How to Apply:

If you are ready to contribute to our brand's success through strategic brand management and marketing initiatives, we invite you to apply. Please include your resume, highlighting your qualifications and relevant experience.