Marketing Operations Manager
7 days ago
We are seeking a highly skilled Marketing Operations Manager to drive new online marketing initiatives and identify market opportunities to grow online revenue. The ideal candidate will have a solid experience in digital and performance marketing campaigns that deliver strong brand KPIs and sales conversion.
Responsibilities
- Drive New Initiatives: Develop and execute new online marketing strategies to increase online revenue growth.
- Manage Campaigns: Coordinate resources to execute online marketing activities, including Paid search, display, SEO, Social media (FB, IG, YouTube), and Google Analytics.
- Lead Performance Marketing: Lead the online marketing agency to create and design digital campaigns that drive sales for the eCommerce channels.
- Define Metrics: Define the metrics to measure and report on campaign performance.
Requirements
- Bachelor's Degree: Bachelor's degree in BBA, Marketing, Digital Marketing, E-Commerce, Multimedia or a relevant discipline.
- Work Experience: Minimum 3 years of working experience in e-commerce and/or digital marketing.
- Skills: Solid experience in digital and performance marketing campaigns that deliver strong brand KPIs and sales conversion, Hands-on experience in Paid search, display, SEO, Social media (FB, IG, YouTube), Google Analytics, Familiar with APP promotion, MMP solution & optimization, Data and results-driven, with knowledge around metrics, KPI, ROI analysis and A/B testing.
- Personal Qualities: Target-driven and able to work in a fast-paced, high-pressure environment, Good organizational skills, energetic self-starter, highly motivated and team player, Strong business sense and able to understand business metrics.
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