Marketing Operations Manager

7 days ago


Hong Kong Island, Hong Kong SAR China Samsung Electronics Full time

We are seeking a highly skilled Marketing Operations Manager to drive new online marketing initiatives and identify market opportunities to grow online revenue. The ideal candidate will have a solid experience in digital and performance marketing campaigns that deliver strong brand KPIs and sales conversion.

Responsibilities

  • Drive New Initiatives: Develop and execute new online marketing strategies to increase online revenue growth.
  • Manage Campaigns: Coordinate resources to execute online marketing activities, including Paid search, display, SEO, Social media (FB, IG, YouTube), and Google Analytics.
  • Lead Performance Marketing: Lead the online marketing agency to create and design digital campaigns that drive sales for the eCommerce channels.
  • Define Metrics: Define the metrics to measure and report on campaign performance.

Requirements

  • Bachelor's Degree: Bachelor's degree in BBA, Marketing, Digital Marketing, E-Commerce, Multimedia or a relevant discipline.
  • Work Experience: Minimum 3 years of working experience in e-commerce and/or digital marketing.
  • Skills: Solid experience in digital and performance marketing campaigns that deliver strong brand KPIs and sales conversion, Hands-on experience in Paid search, display, SEO, Social media (FB, IG, YouTube), Google Analytics, Familiar with APP promotion, MMP solution & optimization, Data and results-driven, with knowledge around metrics, KPI, ROI analysis and A/B testing.
  • Personal Qualities: Target-driven and able to work in a fast-paced, high-pressure environment, Good organizational skills, energetic self-starter, highly motivated and team player, Strong business sense and able to understand business metrics.


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