Brand Communications Lead

5 days ago


Hong Kong, Central and Western District, Hong Kong SAR China JPC Corporation Full time
About JPC Corporation

JPC Corporation is a leading provider of eco-friendly coating products for various markets worldwide. Our mission is to provide innovative solutions that meet the evolving needs of our customers while promoting sustainability and environmental responsibility.

Job Summary
We are seeking a highly motivated and experienced Senior Brand Officer to join our team in Hong Kong. As a key member of our branding team, you will be responsible for developing and implementing brand communication strategies for overseas markets, working closely with our Shenzhen-based team to achieve our business objectives.

Key Responsibilities:
  • Develop and implement brand communication strategies for overseas markets, aligning with the company's overall business objectives.
  • Lead the planning and execution of content marketing initiatives across various channels, including social media, the company website, and marketing collateral.
  • Enhance digital marketing efforts, including SEO, SEM, and email campaigns, to increase online visibility and user engagement in target markets.
  • Collaborate with internal stakeholders to develop and execute cross-functional projects that drive business growth and revenue.
  • Maintain and enhance relationships with international media outlets to promote the company's visibility and coverage in overseas markets.


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