Digital Product Lead
2 days ago
Cathay Pacific Airways Limited is seeking a highly skilled Digital Product Manager to lead the development of our conversational AI platform. As a key member of our digital team, you will be responsible for shaping the future of our customer experiences across various digital channels.
You will lead a team in enhancing chat interfaces and digital customer service, collaborating with departments to address customer needs and improving operational efficiency. This role requires executing the product vision, driving initiatives, managing chatbot development, and ensuring alignment with business goals.
- Main Responsibilities:
- Identify strategic opportunities, engage with senior stakeholders for insights, develop market and competitive strategies, and prioritize opportunities based on strategic importance and feasibility.
- Responsible for systematically assessing whether proposed features meet user needs and deliver intended value by designing and conducting user tests, gathering and analysing feedback, using data-driven methods to evaluate feature effectiveness and usability, developing strategic validation plans that align with business objectives, allocating resources for thorough validation, leading high-level data analysis to derive strategic insights, and ensuring features meet market needs through market validation.
- Define functionality and set clear, actionable goals through requirement gathering, aligning features with business goals, integrating specifications into product roadmaps, managing stakeholder expectations and securing buy-in, driving innovation to differentiate the product, and identifying and specifying strategies for potential risks.
- Estimate the time, effort, and resources required for development by assessing task complexity and identifying dependencies, leveraging historical data and expert input for informed estimates, strategically allocating resources to maximize impact, and planning resource needs for long-term projects.
- Collaborate with design, engineering, and other teams to deliver product functionality, ensuring consistent and high-quality shipping. Develop strategic delivery plans, manage product portfolios, mentor junior managers, lead change management, and align stakeholder priorities.
- Explore user needs and market trends, conduct user research, experiment with new ideas, drive product discovery strategy, lead cross-functional efforts, manage a pipeline of new ideas, align stakeholders, and track discovery metrics.
- Use data to drive product goals and business outcomes, ensuring data quality and fostering a data-driven culture. Lead the development of a compelling product vision, align it with company objectives, engage stakeholders, and communicate the vision organization-wide.
- Create and execute strategic roadmaps, manage multiple product roadmaps, develop resource strategies, ensure cross-functional alignment, and provide updates to executive leadership.
- Ensure product portfolio initiatives align with business goals, hold accountability for business outcomes, develop strategic plans, monitor performance, and forecast outcomes based on market trends.
- Communicate strategic product outcomes to senior leadership, build strong stakeholder relationships, craft visionary stories, collaborate across departments, and create detailed reports.
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