Digital Content Strategist
1 week ago
About The Peninsula Hong Kong
The Peninsula Hong Kong is a legendary hotel that has been a symbol of luxury and elegance since its opening in 1928. Located in the heart of Hong Kong's vibrant Tsim Sha Tsui district, the hotel offers stunning harbour views and a unique blend of traditional and modern amenities.
Responsibilities:
- Develop and implement a comprehensive digital content strategy to engage with customers and enhance the hotel's online presence.
- Oversee the creation and distribution of digital content, including social media posts, blog articles, and email newsletters.
- Monitor and analyze the performance of digital content to identify areas for improvement and optimize the content strategy accordingly.
- Collaborate with the marketing team to develop and execute campaigns that drive website traffic and increase brand awareness.
Requirements:
- At least 4 years' experience in digital content management, preferably in the hospitality industry.
- Proficient in English, Cantonese, and Mandarin.
- Advanced computer skills and knowledge of various software applications, including Microsoft Excel and Access.
- Self-motivated, resourceful, and positive working attitude.
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