Brand Manager

3 days ago


Kowloon, Hong Kong SAR China Smiling Rocks Limited Full time

We are a rapidly growing jewelry brand in the lab‑grown jewelry industry and currently seeking a Brand Manager for our Hong Kong office to lead the strategic planning and execution of our brand's vision. You will be a key steward of our brand identity, translating our unique story into compelling marketing initiatives across all customer touchpoints. Brand Strategy Develop and execute comprehensive brand strategies to drive awareness, preference, and sales growth. Ensure brand positioning is consistent and powerful across all channels. Marketing Campaigns Plan and oversee integrated marketing campaigns, including digital, social media, email, and in‑store promotions, to launch new collections and drive seasonal sales. Market Analysis Conduct market research to understand customer behavior, identify new trends, and analyze competitor performance to inform strategy. Cross‑functional Collaboration Work closely with the sales, product development, and public relations teams to ensure alignment and maximum impact. Our Job Requirements Bachelor's degree or above. Good command of English and some basic knowledge of European languages. Minimum 2‑3 years of related experience. Regional & overseas exposure is an advantage. Fresh graduates are also welcome. Proficient in MS Office. Familiarity with Adobe Creative Suite is a plus. Willing to travel to different countries to meet clients and lead jewelry shows and exhibitions. Application Questions What is your expected monthly basic salary? How many years' experience do you have as a Brand Manager? Which of the following languages are you fluent in? How would you rate your English language skills? Which of the following Microsoft Office products are you experienced with? Which of the following Adobe products are you experienced with? Are you available to travel for this role when required? #J-18808-Ljbffr


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