Assistant Marketing Manager
7 days ago
Client Description:
Leading telecom carrier and IT solutions company
Job Description:
Responsibilities- Monitor, manage and maintain data quality within the marketing database
- Analyze marketing and sales data
- Develop and maintain local datamart for reporting and marketing campaign
- Develop dashboard on data visualization application
- Monitor market trend and customer experience
- Design and implement customer loyalty programs utilizing both online and sales channels
- Review business and sales performance on daily basis
- As product anchor, penetrate services in target segments
- As market segment anchor, collaborate with internal channels and drive for business performance improvement independently
- Drive business growth in Small & Medium Enterprise (SME) segments
- Devise strategy for customer acquisition and churn management
- Manage sales channels and touchpoints to drive business performance
- Design customer journey for increasing customer loyalty
- Design, plan and execute omni-channel marketing programs
- Conduct data analysis on customer profile for segmentation marketing
- Support team operations & handle ad hoc tasks as assigned
- Degree in Information System or equivalent
- Strong analytical skills
- Strong data processing and ETL skills
- 5 years of experience with reporting and data analysis
- Working experience with SQL Server
- Team player
- Great interpersonal and communication skills
- Bachelor degree in Marketing, Business Administration or related discipline
- 5 years of marketing experience, preferable in telecommunications / ICT industry
- Creative, self-motivated, good communication skills and attentive to details
- Possess good data analytical skills
- Ability to work under pressure, manage multiple marketing programs with tight deadlines
- Proficient in MS office applications
- Good command of written and spoken English and Cantonese
- Degree holder with 5 years’ or above working experience in sales & marketing
- Experience in ICT, Banking or Insurance is preferable
- Strong interest in technology and enjoy a fast paced and dynamic environment
- Strong sense of figures and ownership to drive sales result
- Highly proactive and self-motivated, able to work independently and handle multi-tasks
- Proficiency in MS Office applications in particular PowerPoint and Excel
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